TALENT BRAND ALLIANCE COMMUNITY BLOG
#TBSummit—This Time it Was Virtual
“But will it be personal?” That’s the question that was on my mind when I heard this year’s Talent Brand Summit was going virtual. Read how the #TBSummit created community, connection, and a space for learning while competing for my attention with my dog, spouse, and the UPS delivery driver.
Candidate Experience + Your Employer Brand – A Perfect Match
Like peas & carrots, chips & salsa, Batman & Robin, college football & tailgating – they belong together. When thinking about talent attraction only, a candidate’s experience begins with the job search and concludes once the employee is onboarded. But it’s what’s in between those two bookends that counts. Read more from TBA Member, Byron Jackson.
Multiple EVP Personalities — Let’s Make It an Impactful Reality
Creating a company’s Employer Value Proposition (EVP) is no easy task. Ask any talent brander, and they’ll tell you all about their struggles and victories along the way. Nevertheless, developing, communicating, and embedding the EVP within a company is crucial for any organization that wants to attract the right talent. That’s because the EVP is the baseline for any employer brand, and it exists whether it’s spelled out or not. Read more from TBA Member Gabriela Torres.
Empower your recruiters with content marketing
Picture this. You found the perfect candidate for your open job. They check all the boxes for you, and you’re already picturing the significant impact they will have. The recruiter has contacted this candidate, and you’re hoping to interview them ASAP. But then you get an email that they are not even interested in applying for the role. What happened? Read more from TBA Member, Allison Kruse.
Building Brand Love at Talent Brand Summit: Emily Firth, Global Manager of Employer Branding, Booking.com
Emily Firth is a respected talent attraction and employer branding practitioner. She currently leads global employer branding for Booking.com. She lives and works in Amsterdam and will be one of the roundtable facilitators joining us at the Talent Brand Summit - London this October. In addition to learning about her start in talent branding, we got her input about tools and tactics and her advice for those who are new in the field.
What makes a difference in your employer branding career?
What have been the key things that have helped you achieve more, build bridges, get that promotion, hit your targets, and build a better mousetrap? For most, it’s a boss who understands personal development. Need help convincing them to send you to an employer branding workshop? This letter could be what you (and your career) need.
Talent Brand Summit London Facilitators Announced
Our interactive workshop is right around the corner! Come find out what you’ll be doing and meet the industry leaders who will be guiding our focused discussions.
Unpacking from Talent Brand Summit in Austin
When you pack for a trip, most people think of every possible circumstance you’ll encounter. But when you’re going to a recruiting conference on a business trip, you pretty much know what to expect. Or, do you?
Starting the Journey: One Member’s Path to the Talent Brand Alliance Community
Like many, Allan Lueng “fell into” employer branding and recruitment marketing. Today he’s part of the growing Talent Brand Alliance community thanks to a casual Friday text and two lasting experiences at #TBSummit.