TALENT BRAND ALLIANCE COMMUNITY BLOG

Three Findings from the 2022 Talent Brand Practitioner Survey
Blog Guest User Blog Guest User

Three Findings from the 2022 Talent Brand Practitioner Survey

Many companies now understand the critical nature and value of talent branding work and have begun to make it a priority. However, as we connect the dots within our organizations, this means that also means more work, more stakeholders, and more priorities. With the increased activity in our field, we want to embrace information sharing to make and reduce the uncertainty that exists for practitioners.

One way the TBA has been doing that is through the annual Talent Brand Practitioner Survey. This year marks our third survey of the community, and we wanted to give you a sneak peak into a few of the many interesting insights from this year’s survey.

Read More
Recognize a Talent Brander Today, Global TA Day!
Blog Guest User Blog Guest User

Recognize a Talent Brander Today, Global TA Day!

Today marks the third annual #GlobalTADay — the one day each year dedicated to celebrating all things (and people) Talent Acquisition. As a Talent Brander, you help your Talent Acquisition counterparts attract, engage, hire, and retain the talent that keeps your business running — and you're worth celebrating!

Read More
#TBSummit—This Time it Was Virtual
Blog Talent Brand Alliance Team Blog Talent Brand Alliance Team

#TBSummit—This Time it Was Virtual

“But will it be personal?” That’s the question that was on my mind when I heard this year’s Talent Brand Summit was going virtual. Read how the #TBSummit created community, connection, and a space for learning while competing for my attention with my dog, spouse, and the UPS delivery driver.

Read More
Candidate Experience + Your Employer Brand – A Perfect Match
Blog Talent Brand Alliance Team Blog Talent Brand Alliance Team

Candidate Experience + Your Employer Brand – A Perfect Match

Like peas & carrots, chips & salsa, Batman & Robin, college football & tailgating – they belong together. When thinking about talent attraction only, a candidate’s experience begins with the job search and concludes once the employee is onboarded. But it’s what’s in between those two bookends that counts. Read more from TBA Member, Byron Jackson.

Read More
Driving Creativity on a Budget
Blog Talent Brand Alliance Team Blog Talent Brand Alliance Team

Driving Creativity on a Budget

As a talent branding professional, there have been many times where I can relate to having to rise to the challenge of providing creativity on a restricted budget... Read more from TBA member, Javianna J. Nelson, on her #TBSummit experience and how the Creativity on a Budget roundtable, led by Camille Richardson, Head of Global Employment Brand Creative Team at Facebook, inspired her to get the best bang for her limited buck.

Read More
Multiple EVP Personalities — Let’s Make It an Impactful Reality
Talent Brand Summit, Blog Talent Brand Alliance Team Talent Brand Summit, Blog Talent Brand Alliance Team

Multiple EVP Personalities — Let’s Make It an Impactful Reality

Creating a company’s Employer Value Proposition (EVP) is no easy task. Ask any talent brander, and they’ll tell you all about their struggles and victories along the way. Nevertheless, developing, communicating, and embedding the EVP within a company is crucial for any organization that wants to attract the right talent. That’s because the EVP is the baseline for any employer brand, and it exists whether it’s spelled out or not. Read more from TBA Member Gabriela Torres.

Read More
Empower your recruiters with content marketing
Talent Brand Summit, Blog Talent Brand Alliance Team Talent Brand Summit, Blog Talent Brand Alliance Team

Empower your recruiters with content marketing

Picture this. You found the perfect candidate for your open job. They check all the boxes for you, and you’re already picturing the significant impact they will have. The recruiter has contacted this candidate, and you’re hoping to interview them ASAP. But then you get an email that they are not even interested in applying for the role. What happened? Read more from TBA Member, Allison Kruse.

Read More
Reconsidering the Candidate Experience Amid COVID-19
Blog Guest User Blog Guest User

Reconsidering the Candidate Experience Amid COVID-19

As talent brand professionals, we all know how to do one thing very well: pivot. We pivot to hiring needs, to the market’s changes, to our leadership’s evolution as well as the way our business accommodates the industry’s demands. From our experience and observation, talent brand teams are at the frontline of change.

Read More
Talent Brand Alliance Board: Warming up in Texas
Blog Guest User Blog Guest User

Talent Brand Alliance Board: Warming up in Texas

Exciting things are on the horizon for the Talent Brand Alliance! Our board members came together recently to dream about the future, discuss growth strategies, and to share ideas on how to be an even better resource for the talent branding community. Here’s a sneak peak into what’s in store!

Read More
Smarter Employer Branding Goes Beyond Recognition
Blog Talent Brand Alliance Team Blog Talent Brand Alliance Team

Smarter Employer Branding Goes Beyond Recognition

If I asked you to close your eyes and tell me what brand of soap you use, could you? Or could you kinda/sorta remember what the bottle looks like? What about the brand of milk? What brand is your favorite pen? Do you remember the brand of TV you own?

Read More